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Add Text and Graphic Overlays

Adding text and graphic overlays is a powerful way to make your visuals more engaging and informative. Overlays allow you to highlight key messages, showcase product features, or reinforce your brand identity directly on the image or video. Using well-designed text and graphics can guide the viewer’s attention, increase recall, and make your content more shareable across social media and marketing channels.

Visuals alone can capture attention, but overlays communicate context, promotions, or calls to action clearly. For example, adding a “New Arrival” tag, pricing, or a short tagline can help your audience quickly understand the value of your product. When used strategically, overlays improve engagement, conversions, and brand recognition.

Use Cases

Promotional Campaigns

Suppose you are launching a summer sale collection. You can add text overlays, such as “50% Off” or “Limited Time Offer,” and combine them with graphics, like banners or tags. This immediately communicates the promotion to viewers and increases the likelihood of clicks or purchases.

Product Features Highlight

For a clothing brand, you can overlay text and graphics to showcase key features of your apparel. For example, for a winter coat, you might add tags like “Waterproof,” “Insulated,” or “Eco-Friendly Material.” For a dress, you could highlight “Stretch Fabric,” “Machine Washable,” or “Available in Multiple Colors.” This helps viewers quickly understand the product’s benefits while keeping the visuals clean and engaging, making them ideal for social media posts, ads, or e-commerce listings.

Go to Moodboad section

To add text and graphic overlays:

  1. Click AI Studio tab.

  2. Open your image or video project and proceed to the Moodboard section.

  3. Choose the background to be With overlay. If you select this option, you can choose to create an overlay for marketing purposes (e.g., displaying price or address on the image). The AI system will fetch content from your product link to make the overlay.

  1. Filter backgrounds by indoor, outdoor or solid settings in All settings. This way, you can ensure your product stands out while the background complements the overall aesthetic.
  • Indoor – Ideal for lifestyle, casual, or professional shoots. Use this filter when you want a controlled, cozy, or studio-like atmosphere. Perfect for office wear, home fashion, or product demonstrations.

  • Outdoor – Best for natural light and active scenarios. Select this option for campaigns featuring summer dresses, activewear, or travel-inspired styles. It helps convey energy, freedom, and realism.

  • Solid – Use a clean, uniform background to focus entirely on the product. Great for e-commerce, catalog images, or when you want to highlight details like fabric, texture, and color without distractions.

  1. Filter the type of wear in All categories. There, you will find:
  • Athleisure – Best for sporty, active themes. Choose mood boards with bright, energetic colors or neutral tones that emphasize movement and comfort. These work well for campaigns highlighting fitness, yoga, running, or outdoor activities, conveying energy and an active lifestyle.

  • Casual Wear – Ideal for everyday, relaxed vibes. Opt for soft, neutral, or pastel backgrounds that feel approachable and natural. These mood boards suit daily outfits like jeans, t-shirts, and casual dresses, helping customers relate to the product in real-life settings.

  • Formal Wear – Perfect for polished, sophisticated campaigns. Look for mood boards with clean, minimal backgrounds or elegant settings, using muted tones, deep shades, or metallic accents. These choices enhance the perception of professionalism and refinement, highlighting office attire or evening wear.

  • Partywear – Great for festive, dynamic atmospheres. Select mood boards with bold colors, vibrant lighting, or high-energy settings that convey celebration and fun. These are ideal for cocktail dresses, club outfits, or social-event collections.

  • Streetwear – Perfect for edgy, fashion-forward aesthetics. Choose mood boards with urban or textured backdrops, contrasting colors, and visually striking compositions. These amplify the product’s style appeal and modern attitude, making clothing feel trendy and aspirational.

  • Swimwear – Suitable for open, relaxed, lifestyle-focused campaigns. Pick mood boards featuring sunny, natural environments, soft blues, sand tones, or poolside aesthetics. These backgrounds emphasize comfort, leisure, and vacation-ready looks.

  1. Select the image you want after filtering the results
Tip

Prioritize images where the model’s pose and outfit clearly showcase your product, and pick backgrounds or lighting that complement the colors and style of your collection.

  1. Select Create Images to move forward. Double-check all details before saving.
  1. Click Submit and select a name for your template. It will display the total number of credits that will be consumed for this run.
Info

You can review and adjust your creations at any time in My Creations, including all elements of the moodboard.

With text and graphic overlays, you can add context, style, and impact to your visuals—making every asset more engaging and effective

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To complement your understanding, view the following pages: